Tag Archive: Facebook

CNN.com reports that Facebook has hired former Mashable journalist Vadim Lavrusik to be the first journalist program manager, a move which Facebook hopes will bring more journalists to the site. According to the same article, Facebook hopes to get journalists using the site to find sources and news.

I think this is a really fantastic idea, as most people still see Facebook as a silly time waster to use at work to check up on friends. If Facebook is successful in its attempt to legitimize itself as a serious tool for journalists, it may well win the respect of professionals who may have scoffed at it before hand. Twitter has seen massive success with journalists since last year, so I think that Facebook has a great chance of stealing some of their thunder. I really liked what Lavrusik said in the article about Facebook being the new version of the White Pages, as it really is a way to find people you may not have had access to in real life.

Facebook’s user base of over 500 million viewers already gives Team Zuckerberg a huge head start over Twitter- they need to utilize this lead before Twitter gets the best of them.

I would love to see Facebook become a legitimate tool for journalists instead of a way to play Farmville and Mafia Wars. The site itself has so much potential for networking, so its a no-brainer that journalists would want to access so many potential sources.


Google has just announced a new social aspect to their search engine, simply called +1. As detailed in an article by the Financial Times, (http://on.ft.com/e3dMip) Google is trying to use this new feature to compete with Facebook’s “like” system of judging web content.

Personally, I think this is a really smart idea. Google should be able to use this data to draw advertisers to sites with the highest amount of “+1’s” so that advertisers can see which websites people are most interested in. This in turn could help websites to adjust their prices for banner ads if they have a higher +1 status, or vice versa. In a time when everyone is uncertain of the effectiveness of online advertising, this seems like a likely step in the right direction for ad companies and websites to gauge the popularity of various sites.

If I worked at Google, I would collect this data and then sell it to various websites. That way, Google can turn a profit off of this new system while helping to inform website admins to the popularity of their site. Alternatively, websites might want to pay Google to enable the “+1” feature for their sites when they come up in a search. I really feel like this is a great idea for everyone involved in online marketing, and could definitely boost the ad revenue that is gained by online news media sites. In general, if something works for Facebook, it should work in the broader context of the Internet’s social media capabilities.

Now the only thing left to determine is if Google users will like, I mean, +1, this new feature.



In this corner... the world champion of all search engines... Google!!!

And in this corner, the fastest growing social network on the web... Facebook!!!